NB I am not taking on any new website work at present. Since I had cancer I have cut my hours and am concentrating on our main business www.sign-maker.net. I do still take on some photographic work though.
Your Website
These days it is essential for your business to have a website.
It needs to be:-
- be clear, concise and easy to use
- load quickly but still retain quality in photographs or pictures
- be found on the search engines
Domain Names and Hosting
These are essential.
Your domain name is your website address
It is a good idea to have keywords within your domain name.
The hosting makes your website accessible to the World Wide Web
Photography
A website is a very visual.
It is extremely important to use good photographs. HDR photography adds a real impact.
Search Engine Optimisation - SEO
This can sound very confusing but it is just about making your site friendly to the search engines - Google, Yahoo, Bing etc. Search engines see words - so its all about putting the right words - your keyword phrases - in the right places! Linking is important too.
Social Media Marketing
Many people spend a lot of their leisure time sitting in front of a computer using social networking websites such as Twitter and Facebook. Whether you like them or hate them - they can be a very useful marketing tool when linked to your website.
